MFA, Boston
Crafting exhibition assets and a museum publication that honor Twombly’s poetic visual language.
This project wasn't just about design — it was about creating a meaningful tool that drives results.

Making the Past Present: Cy Twombly  was a major retrospective presented by the Museum of Fine Arts, Boston, bringing together artworks, photographs, and archival material to examine Twombly’s dialogue with antiquity. Service Studio contributed to the exhibition’s visual materials, developing layouts and graphic assets that supported the curatorial framework while remaining sensitive to Twombly’s expressive, calligraphic language.

The work also extended to the design and layout of the exhibition’s hardcover catalogue, co-published with Gagosian. Essays, artwork plates, and archival material were translated into a cohesive publication through restrained typography, careful pacing, and generous negative space, allowing the artwork and scholarship to remain primary.

Across exhibition materials and print production, the design approach balanced contemporary clarity with respect for the visual rhythms within Twombly’s work, resulting in assets that feel both precise and aligned with the artist’s poetic, gestural sensibility.

Museum of Fine Arts, Boston

84 Visualizers

Graphic Design

Radical Media

The Conformist